Privacy Notice

Privacy Notice

1. Who is responsible for managing my information?
www.primoresidential.co.uk and all websites operated and/or produced in relation to it are owned and maintained by Primo Property Management (NW) Limited incorporated and registered in England and Wales with company number 07934274 whose registered office is at 14 Wood Street, Bolton, Lancashire, BL1 1DY trading as Primo Residential (“we” or “us“). This is our Privacy Notice and it explains how we collect, use, share and protect your personal data. We are responsible for the collection and proper management of any personal information you submit. We will keep your personal details secure and use the information you provide consistently with applicable privacy and data protection laws and the terms of this Privacy Notice.

2. What information do we collect?
If you choose to engage use to provide services or make a query about our services we will collect details that you provide in relation to your query. Information held is likely to include your name, contact details, and any additional information we may need to help meet your specific requirements. We also collect website usage information and do this using “cookies” and other technologies to collect information when you visit our site(s), view our online advertisements or promotions, or use our mobile applications or other services. The following are examples of information we may collect with these technologies:

  • information about your device browser and operating system;
  • IP address;
  • web pages you view;
  • links you click and/or
  • information about the way you use the application.

For further information about cookies and online technologies and how we use them please see our Cookie Policy. We may also collect, use and share Aggregated Data such as statistical or demographic data for any purpose. Aggregated Data could be derived from your personal data but is not considered personal data in law as this data will not directly or indirectly reveal your identity. For example, we may aggregate your data relating to use of our website to calculate the percentage of users accessing a specific website feature. However, if we combine or connect Aggregated Data with your personal data so that it can directly or indirectly identify you, we treat the combined data as personal data which will be used in accordance with this privacy policy.

3. How do we use your information?
The information you provide may be used in a number of ways, for example:

  • to enable us to provide property management services;
  • to enable us to provide related support services;
  • for statistical purposes when we evaluate our range of services;
  • to personalise repeat visits to our websites or inform you about issues;
  • to tell you about other services we think may be of interest to you;
  • to enforce our Terms and Conditions and otherwise manage our business; and
  • to help us to provide details or information you may have requested.


4. On what legal basis will we process your information?

We will always process your personal information on lawful grounds and in particular on one or more of the grounds set out below:-

Performance of a Contract
If you are engaging us to provide services we will use the details that you give to provide those services to you. This information is likely to include your name, contact details, and any additional information we may need to help meet your specific requirements and to provide the services you require.

If you do not provide us with the information set out in this paragraph, then we may not be able to provide you with our services.

Legitimate Interest
We want to give you the best possible customer experience whilst respecting your privacy.

We may use your name and contact details to tell you about our own services which we think may be of interest to you. You can ask us to stop doing so at any time, including by by following the opt-out links within any marketing communication sent to you or by contacting us as set out in this Notice. Where you do so we may still continue to communicate with you on other grounds, such as to provide you with our services.

In particular, when you register to use our website when your personal data is collected, you will be asked to indicate your preferences for receiving direct marketing communications from use via email.

We may also use some of your personal information to administer the provision of our services for statistical purposes when we evaluate our range of services.

We may also share your details with third parties to whom we may choose to sell, transfer or merge parts of our business or our assets. Alternatively, we may seek to acquire other businesses or merge with them. If a change happens to our business, then the new owners may use your personal data in the same way as set out in this privacy notice.

Data privacy law allows these uses as part of our legitimate interest in understanding our customers, marketing our services to them, helping us to provide them with the highest levels of service, providing continuity of service and provided that this does not override your own interests and fundamental rights .

Legal Rights
We may also make use of your personal data to the extent required to establish, exercise, protect or defend our legal rights, enforce our terms and to take legal advice.

Legal Obligation, Law Enforcement and Compliance
We may also use and disclose your personal data for compliance purposes, as required by any legal, regulatory, law enforcement, judicial, professional or taxation authority and to the extent that we are required to do so by law, regulation or court order.

5. Who will you share my information with?
In order to provide you with the services that we offer we may share your information with our service providers.
We may also use, share and disclose your personal data without your permission:-

  • in connection with any legal proceedings or claims or prospective legal proceedings or claims,
  • to legal, judicial, regulatory, law enforcement, public health, professional standards and taxation authorities,
  • to prevent/detect crime;
  • to take legal advice; and
  • to establish, exercise, protect, enforce or defend our legal rights

6. How do you manage my information?
We may from time to time appoint other members of our group of companies, or third party service providers, to help us manage efficient systems within the business.

We will only transfer your information to service providers who help manage our systems, or overseas, where we are satisfied that this is lawful and that adequate levels of protection are in place to protect the integrity and security of any information being processed and in compliance with applicable privacy laws.

If we transfer your personal data to service providers outside the United Kingdom then we will always use a lawful method to do so.

7. Updating Your Details?
If you would like to update any of your details or to change any of your preferences relating to the way in which we may use your information for direct marketing, then please update your user preferences or send an email to [email protected] or contact us at 01204 360920.

8. How long will we hold your information for?
We have a system of retention periods in place to ensure that your information is only stored whilst it is required for the relevant purposes or to meet legal requirements. Where your information is no longer required, we will ensure it is disposed of or deleted in a secure manner.

9. Your rights
You have the right to ask us at any time:-

  • to confirm whether we hold any of your personal data;
  • to send you a copy of any personal data that we hold about you;
  • to correct any inaccuracies in your personal data and to add relevant details where the personal data we hold is incomplete;
  • to delete (to the extent possible) any of your personal data, where we are required by law to do so;
  • to stop processing your personal data, where we are required by law to do so;
  • to let you have a portable copy of the personal data we hold about you, where we are required by law to do so;
  • to stop processing any of your personal data that we process on the basis of our legitimate interests; and
  • to stop sending you marketing material.

However please note that we may continue to send you service related (i.e. non-marketing) communications, such as email updates.

We do not use your personal data for the purpose of profiling.

Where we process your personal data on the basis that you have given us your consent to do so then you may contact us at any time to withdraw your consent.

If you wish to exercise any of these rights, or wish to object to our use of your personal information, please write to us at the address below.

10. Does the notice apply to linked websites?
Our websites may contain links to other websites. This privacy notice only applies to this website so when you link to other websites you should read their own privacy policies.

11. How do we update this privacy notice?
We keep our privacy notice under regular review and we will place any updates on our webpage.

12. Who can I contact if I have queries about this privacy notice?
You can also contact us directly if you have any questions about our privacy notice or information we hold about you.
Please write to us at the address given below.
Data Protection Co-ordinator
14 Wood Street, Bolton, BL1 1DY
Or by email to: [email protected].

If you are dissatisfied with our handling of any query or complaint you also have the right to raise concerns with The UK Information Commissioner: https://ico.org.uk.
Our ICO registration number is 00019461072